Explore how location analytics can be used in business.
Explore how location analytics can be used in business.
Since the introduction of SAP HANA Cloud Platform in 2012 and the first openSAP course about it in 2013, the platform has been continually improved and additional functionality has been delivered. In this course, you will get to know the platform in its most up-to-date state yet. This course will introduce you to SAP HANA Cloud Platform and show you how as a developer to take advantage of the various services it provides. Ideally, you should have basic skills in Java programming as well as a basic knowledge of how to use the Eclipse development environment.
Just under two years ago, SAP announced the new business suite for the digital economy: SAP S/4HANA. Since then, SAP S/4HANA has become one of the fastest growing SAP products. Even before SAP released SAP S/4HANA 1610, 4,100 customers had been reached. The ambition is to be the de facto business standard for the digital economy. If you’re asking yourself: “When is the right time to move to SAP S/4HANA and how?” this course will provide you with the answers to the WHY, WHAT, and HOW.
In this course, you’ll get an overview from SAP’s design research experts that will help you get the most out of your field research experience. From identifying users through conducting a field visit to developing points of view, this course will provide you with a foundation for conducting design research in a people-centric way.
Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.
This will be part 2 of a two-series foundation courses for the Specialization: International Marketing & Cross Industry Growth. This course will dive in more deeply into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion, International Place and International Price. The last set of classes will discuss seven new ways to innovate in International Marketing that all start with the letter "S" and hence will be called the 7S International Marketing Innovation. There will be a heavy emphasis on how companies can incorporate CCCI Innovation, i.e. Cross Country and Cross Industry Innovation in marketing.
This course, Introduction to the Global Business Environment II, focuses on managing organizations in the international economy. Building on Introduction to the Global Business Environment I, this second course focuses on organizational level and management issues in international settings. The course prepares students with practical as well as research-based knowledge and skills necessary to successfully operating an organizational across borders.
Financial Accounting is often called the language of business; it is the language that managers use to communicate the firm's financial and economic information to external parties such as shareholders and creditors. Nobody working in business can afford financial illiteracy. Whether you run your own business, work as a manager or are just starting your career, you want to understand financial information and be able to interact with accountants, controllers, and financial managers. You want to talk business!
Learn to analyze and improve business processes in services or in manufacturing by learning how to increase productivity and deliver higher quality standards. Key concepts include process analysis, bottlenecks, flows rates, and inventory levels, and more.
Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing.
This course is a theoretically sound and practical exposure to valuation. As the final course of the Specialization, it will be useful to anyone in understanding, conducting or critically evaluating project and company analyses conducted by experts.
Ce cours vous permettra d’identifier et d’évaluer des opportunités de création d’entreprises technologiques et d’en comprendre les principaux enjeux humains, techniques, commerciaux, environnementaux et financiers. Vous aurez ainsi des bases solides pour créer votre entreprise high tech ou décider d'en rejoindre une.
This course is the last course in this specialization before its capstone experience where you, the learner will launch your business. Consider all the activities associated with the final preparation for a NASA launch before the final countdown takes place. Those are the type of activities with respect to launching a business that will be covered in this course. The goal of the course is for you to have a document that details all the actions you need to take, and all the things that you need to think about before launching your business, with instructions on how to do those actions and how to thing about those things.
Accounting information is the lifeblood of the organization, as it facilitates and influences operational and strategic decisions intended to achieve organizational goals. Organizations benefit from three decision-oriented roles of accounting: measurement, control, and communication.
Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
Financial Engineering is a multidisciplinary field involving finance and economics, mathematics, statistics, engineering and computational methods. The emphasis of FE & RM Part II will be on the use of simple stochastic models to (i) solve portfolio optimization problems (ii) price derivative securities in various asset classes including equities and credit and (iii) consider some advanced applications of financial engineering including algorithmic trading and the pricing of real options. We will also consider the role that financial engineering played during the financial crisis.
En este curso conoceremos la importancia que tiene implementar estándares de calidad y procesos productivos eficientes, para el desarrollo y continuidad de nuestra empresa o idea de negocio y así mantener su máxima capacidad productiva y seguir ofertando productos con los más altos estándares de calidad, para mantenernos siempre en la preferencia del público.
Vivimos en un mundo cada vez mas globalizado, en el cual el éxito en los negocios internacionales se ha convertido en el factor determinante del desarrollo económico y la prosperidad. Esta materia, Entorno Global de Negocios, Parte II, sigue a la primera materia (Entorno Global de Negocios, Parte I) e introduce al alumno a una comprensión fundamental de como administrar una organización o empresa internacional.
Process mining is the missing link between model-based process analysis and data-oriented analysis techniques. Through concrete data sets and easy to use software the course provides data science knowledge that can be applied directly to analyze and improve processes in a variety of domains. Data science is the profession of the future, because organizations that are unable to use (big) data in a smart way will not survive. It is not sufficient to focus on data storage and data analysis. The data scientist also needs to relate data to process analysis.
How do you implement ideas? This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to tell bad ideas from good, how to build a winning strategy, how to shape a unique value proposition, prepare a business plan, compare their innovation to existing solutions, build flexibility into their plan and determine when best to quit.