Digital Marketing Fundamentals Professional Certificate

What you will learn:

How marketing creates value and can influence perceptions, purchasing and loyalty
How successful brands are developed and sustained using segmentation, targeting and positioning for effective and profitable marketing
Conduct a competitor audit and analysis
Understand why digital marketing matters today and changes in the digital landscape
Develop your own digital marketing strategy

EdX

University of Edinburgh,EdinburghX

Digital Marketing Strategy (edX)

Marketing & Communication Business

Discover the power of Digital Marketing and transform your business strategy. This course provides practical skills to navigate the digital marketing world, helping you build a successful online presence.

Self Paced

Self-Paced

Business Marketing Strategy

EdX

University of Edinburgh,EdinburghX

Introduction to Marketing (edX)

Marketing & Communication

Discover the fundamentals of marketing and its pivotal role in business success with our Introduction to Marketing course on edX. Whether you're starting a new venture or looking to enhance your organization's marketing strategies, this course provides essential tools and insights to stand out, attract customers, build loyalty, and achieve long-term growth.

Self Paced

Self-Paced

Consumer Marketing Positioning

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