Professional Selling: Step 2 - Prepare Like a High-Performer (Coursera)

Participants in Course Two will gain skills in understanding their product's value, identifying good prospects, maximizing the sales funnel, improving conversion ratios, creating a strategic prospecting plan, understanding the WIFM, creating an effective elevator speech, overcoming call reluctance, and so much more.

Course 2 of 3 in the Professional Selling: 3 Steps to High-Performance Specialization.

Syllabus

WEEK 1: Why is Prospecting Important?

WEEK 2: Prospecting Best Practices

WEEK 3: Finding High-Quality Leads

WEEK 4: Establishing the Needs