Julian Birkinshaw




Julian Birkinshaw is Professor and Chair of Strategy and Entrepreneurship at the London Business School. He is a Fellow of the British Academy (FBA), a Fellow of the Academy of International Business, and a Fellow of the Advanced Institute of Management Research (UK).

Julian is a recognised expert on innovation, entrepreneurship and renewal in large corporations. He has written twelve books, including Becoming a Better Boss, Reinventing Management, and Giant Steps in Management, and over eighty articles in such journals as Harvard Business Review, Sloan Management Review, Strategic Management Journal and Academy of Management Journal.

He is regularly quoted in international media outlets, including CNN, BBC, The Economist, the Wall Street Journal, the Huffington Post, Bloomberg Business Week and The Times, and he speaks regularly at business conferences in the UK, Europe, North America and Australia. In 1998 the leading British Management magazine Management Today profiled Julian as one of six of the “Next Generation of Management Gurus”.

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Jul 31st 2017

The aim of the course is to provide you with a comprehensive framework for understanding both the traditional principles of management inside companies today as well as the alternative principles that are becoming increasingly important. It provides both theoretical and practical perspectives on the nature of management in today’s organisations.

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