Coursera

Grow with AI: Your AI-driven Growth Marketing strategy (Coursera)

Offered by Starweaver,

This innovative course explores the transformative role of Artificial Intelligence (AI) in Growth Marketing, equipping participants with the knowledge and skills to leverage AI for crafting innovative marketing strategies and optimizing campaigns. Participants will delve into how AI reshapes marketing approaches and contributes significantly to achieving key business objectives, preparing them to thrive in the dynamic digital marketing landscape.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

The course is designed for marketing professionals, marketing strategists, business owners, growth hackers, sales managers, and anyone interested in utilizing AI to drive business growth and enhance customer engagement.
Learners should have a basic understanding of fundamental marketing concepts and a keen interest in leveraging AI for strategic growth.

What you'll learn

Develop an AI-powered Growth Marketing strategy that increases customer engagement and sales.
Utilize AI in creating efficient and result-oriented marketing tactics for each stage of the customer’s journey.
Implement AI tools for enhancing business growth and achieving revenue targets.
Analyze and apply AI insights to optimize marketing efforts and ROI.

Syllabus

Create an AI-powered Growth Marketing Strategy
In Module 1, delve into how AI transforms growth strategies, enhances market understanding, and optimizes the customer journey, setting the foundation for tangible business growth.

Attract Potential Customers and Build an Email List with AI
Module 2 focuses on mastering AI for crafting targeted communication through effective email list building. Explore practical demonstrations using CRM tools to segment leads and create targeted strategies.

Turn prospects into happy customers and advocates with AI
Module 3 focuses on leveraging AI to nurture leads effectively, enhance personalization, and increase customer retention and advocacy through automation and innovative strategies.

Optimize your Growth Marketing Strategy with AI-Driven Analytics
Module 4 equips you with the tools to enhance your Growth Marketing strategy using AI-driven analytics, enabling you to decode marketing success, refine strategies, and navigate ethical considerations for sustainable growth.

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Coursera

Universitat Autònoma de Barcelona

Sports Sponsorship. Let them Play (Coursera)

Marketing & Communication Business

Are you interested in sports sponsorship? Would you like to understand which actors participate in sports sponsorship? Would you like to know the latest and innovative proposals that are arising in the sports sponsorship world? Are you interested in learning and connecting with sports enthusiasts/students from all around the world?

Jun 8th 2026

5-12 Weeks

Marketing Sports Sponsorship

Coursera

Scrimba

Learn to code with AI (Coursera)

CS: Software Engineering

Imagine waking up tomorrow as a web developer. What would you want to build? With AI tools like ChatGPT, you're already a developer, regardless of your experience, if you know how to work with them. So in this course, you'll build functional, interactive front-end projects while learning how to write effective prompts and debug and refine your code with the help of AI.

Jun 10th 2026

2 Weeks

Programming Artificial Intelligence HTML

Coursera

University of California, Davis

Introduction to Google SEO (Coursera)

Management & Leadership Marketing & Communication

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google.

Jun 8th 2026

4 Weeks

Marketing Algorithms Semantics

Coursera

University of Pennsylvania

Gamification (Coursera)

CS: Design & Product

Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course will teach you the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively.

Jun 8th 2026

5-12 Weeks

Game Business Social

Coursera

Northwestern University

Content, Advertising & Social IMC (Coursera)

Management & Leadership Marketing & Communication

Want your content to go viral? Who doesn't! It takes a thoughtful, integrated approach to make content that stands out in our increasingly oversaturated world. In this fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - you will learn how marketers are successfully navigating today's media landscape. You will learn why developing engaging content for your audience is an essential component in effective social marketing.

Jun 8th 2026

4 Weeks

Marketing Gamification Advertising

Coursera

University of Illinois at Urbana-Champaign

Applying Data Analytics in Marketing (Coursera)

Management & Leadership Business

This course introduces students to the science of business analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide businesses and managers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.

Jun 13th 2026

4 Weeks

Business Marketing Analytics

Coursera

University of California, Davis

Advanced Content and Social Tactics to Optimize SEO (Coursera)

Management & Leadership Marketing & Communication

Discover the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. Leverage content marketing and social media as part of your SEO strategy, and how to use influence marketing to establish a website’s authority.

Jun 8th 2026

4 Weeks

Marketing SEO Social Media

Coursera

Emory University

Forecasting Models for Marketing Decisions (Coursera)

Management & Leadership Marketing & Communication

How will customers act in the future? What will demand for our products and services be? How much inventory should we order for the next season? Beyond simply forecasting what customers will do, marketers need to understand how their actions can shape future behavior. In Developing Forecasting Tools with Excel, learners will develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the performance of forecasting models.

Jun 8th 2026

4 Weeks

Marketing Excel Microsoft Excel

Coursera

Facebook

Introduction to Social Media Marketing (Coursera)

Marketing & Communication Business

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is.

Jun 9th 2026

5-12 Weeks

Marketing Social Media Digital Marketing

Coursera

University of Illinois at Urbana-Champaign

Digital Media and Marketing Principles (Coursera)

Management & Leadership Marketing & Communication

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices.

Jun 8th 2026

4 Weeks

Marketing Strategy Digital Marketing Digital Media

Coursera

University of Michigan

Generative AI Essentials: Overview and Impact (Coursera)

Robotics & Computer Vision

With the rise of generative artificial intelligence, there has been a growing demand to explore how to use these powerful tools not only in our work but also in our day-to-day lives. Generative AI Essentials: Overview and Impact introduces learners to large language models and generative AI tools, like ChatGPT. In this course, you’ll explore generative AI essentials, how to ethically use artificial intelligence, its implications for authorship, and what regulations for generative AI could look like.

Jun 12th 2026

1 Week

Artificial Intelligence AI Coursera Plus

Coursera

Yonsei University

International Entertainment and Sports Marketing (Coursera)

Marketing & Communication Business

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.

Jun 8th 2026

3 Weeks

Business Marketing Sports