Eye-Tracking

Sort options

The Neuromarketing Toolbox (Coursera)

Doing marketing research by asking people has been a common method and does still have advantages. On the other hand, if you want insights into the non-conscious interpretations of a consumer’s decision, then you need other research tools in your research toolbox. Neuromarketing makes use of such an extended [...]

Pupillometry: The Eye as a Window Into the Mind (FutureLearn)

Jan 16th 2023
Pupillometry: The Eye as a Window Into the Mind (FutureLearn)
Course Auditing
Categories
Effort
Languages
Examine the science of pupillometry and explore the eye as a window into the mind with the University of Oslo. Discover the applications of pupillometry research. Whilst a fairly new research method within the sciences, pupillometry has wide ranging applications within psychology, neuroscience, and beyond. On this six-week [...]