Yiwen Hong

Dr. Yiwen(Evie) Hong is a Lecturer in Marketing at Coventry University who specialises in online marketing and entrepreneurial marketing.

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Get Started With Digital Marketing (FutureLearn)

Sep 13th 2021
Get Started With Digital Marketing (FutureLearn)
Course Auditing
What is digital marketing and why is it so valuable to businesses in today’s world? Find out with Coventry University Online. Explore the value of digital marketing and the challenges of digital disruption. On this course, you’ll have the opportunity to explore what digital marketing is and learn the [...]
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