Kevin Hartman

 

 


 

Kevin Hartman is a devoted and artistic practitioner of data. He believes data must do more than simply provide insights that motivate creative thought. Rather, data must express insights in ways that are just as creative as the ideas they inspire.

As Regional Client Lead, The Americas, Kevin and his team partner with major advertisers, creative agencies, and media companies to develop digital solutions that build businesses and brands throughout North, South, and Central America. His approach mixes science and art to deliver inventive, fact-based strategies that reduce uncertainty and increase effectiveness in the marketing and advertising programs they create.

Kevin’s roster of client work is long and varied, and includes brand names such as Nestle, General Mills, Kellogg's, Anheuser-Busch, MillerCoors, Motorola, the United States Postal Service, Taco Bell, Kentucky Fried Chicken, Del Monte, Boeing, Qualcomm, Wagner USA, ABN Amro, Bank of America, and the Chicago Board of Trade, among others.

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Dec 5th 2016

Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.

Average: 5.5 (2 votes)
Dec 5th 2016

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of visualizing data with artful use of numbers found in the digital space.

Average: 10 (1 vote)