Asanka de Silva

Business School alumnus and associate, Asanka is a marking practitioner with experience of leading change in global brands such as Coca-Cola, John West and the Famous Grouse.

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Introduction to Marketing (edX)

An introduction to the role of marketing in a competitive marketplace. Do you want to learn how successful businesses use marketing to increase revenue, share and profitability? In an increasingly competitive market, marketing skills are vital to help organizations stand out, win customers, build loyalty and sustain long term [...]