Andrea Rurale

 

 


 

Andrea Rurale is the Director of the Master in Arts Management and Administration (MAMA) of the SDA Bocconi School of Management. He is also a lecturer for the Department of Marketing at Bocconi University in Milano, Italy. He graduated in Economics and Business Management from Bocconi University and he is a PhD candidate in Marketing at the University of Valencia. Andrea Rurale is a long-time art enthusiast and has volunteered and worked for prominent cultural institutions in Italy. He is currently the regional President of Fondo Ambiente Italiano (Italian National Trust). During his career he worked as a consultant for heritage institutions in Milano and throughout Italy.




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Dec 12th 2016

Today cultural institutions are facing important dilemmas in many aspects of their management. Over the past decades, a new figure has emerged that of the art manager. Imagine you went to work every day to connect artists with audiences, vision with reality, and money with a mission. That is what managers in the arts do, they play an essential role in transforming the minds, lives, and communities through creative expression. This course has been conceptualized to address the need of skills and techniques to help professionals and managers in running art and cultural institutions.

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