With the proliferation of connected objects (computers, tablets, watches, etc.), huge masses of data are generated every second. This Big Data has led to the emergence of a data economy, where data is the main source of competitive advantage for companies. In this sense, data and its processing tools have become a strategic priority for companies, and the main gas pedal of their digital transformation.

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This MOOC addresses the role of data in the digital transformation of organizations through 10 course sequences spread over 5 weeks and a wide variety of content:

- Slideshows and video-scribes explaining the impact of data on businesses, the digital transformation needed to capitalize on data, and the tools, methods and technologies needed to implement these data-driven strategies.

- Videos featuring testimonials from professionals and academics, highlighting through concrete examples the importance of data as a catalyst for digital transformation and a source of competitive advantage.

- Compulsory reading to complement the topics covered in the slides and video, in particular the challenges and benefits of data management as part of digital transformation.

- MCQs covering the entire content of each chapter.

A certificate is awarded for any grade above 50%.

This MOOC has received financial support from the Patrick & Lina Drahi Foundation.

What you'll learn

- You'll be familiar with Data technologies and the organizational changes they bring.

- You'll learn about the challenges faced by companies in leveraging their data and transforming it into strategic assets.

- You'll understand the role of data management in shaping the company's strategic direction and improving its operational performance.

- You'll be prepared to solve organizational problems creatively through innovative use of technology and Data.

Syllabus

Introduction

The place of data in digital transformation

Key concepts related to data

Data management & Data governance

Data modeling

Master Data Management (MDM)

Data quality management

Business intelligence information systems and data visualisation

Artificial Intelligence

The General Data Protection Regulation

Evaluation activity