Servitization

 

 


 

Customize your search:

E.g., 2016-12-11
E.g., 2016-12-11
E.g., 2016-12-11
Aug 29th 2016

When competition from low-cost countries is increasing, many companies choose to invest in services. For companies that are used to only selling physical products this service effort has resulted in a series of challenges. To offer advanced services, a completely different mindset is required than what many companies are accustomed to and to succeed, in many cases, the employees view on how to create value must be changed. The course aims to convey this new mindset, service logic, using a series of practical examples from various industries and sectors and by introducing key theories and concepts.

Average: 5.6 (5 votes)