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E.g., 2017-01-19
E.g., 2017-01-19
E.g., 2017-01-19
Jan 16th 2017

Organizations large and small are inundated with data about consumer choices. Knowing how to interpret data is the challenge -- and marketers in particular are increasingly expected to use analytics to inform and justify their decisions. This course gives you the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

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