Make every interaction an experience that matters with Experience Management (XM). An ever-increasing flow of information is shifting power from institutions to individuals. At the same time, new technologies are redefining business models and shortening product lifecycles. In this environment, organizations need to better understand and cater to the [...]
Experience Management (XM) allows organizations to understand human beings and design experiences that meet their needs. This course covers the core competencies and skills required to lead a successful XM program and includes tools, frameworks, and real-world examples you can use to shape your [...]
