Inside the Belly of a Search Engine (openHPI)

Are you curious about how web search engines provide you with information daily? Are you surprised at the speed at which web search engines are able to respond to your complex and sometimes incomplete queries? Are you wondering how to build your website so that it can be easily found by others through the search engine (search engine optimization)?

This two-week workshop aims to provide an introduction to how search engines operate in terms of how web pages are discovered, indexed, and retrieved to display information in a structured form to respond to queries (words used to search for information). We discuss how documents are clustered based on similarity and ranked based on query relevance to generate responses to user queries. As a concluding highlight, we consider various forms of visualizing search engine results and why search engines like Google remain popular.

What you'll learn

- understand how search engines structure queries

- understand how search engines discover and index web pages

- To make the best use of search engines

- Structure web pages so that they can be found easily

Who this course is for

people who use search engines, and who are concerned about privacy issues or tracking

Students who conduct research on the Internet using search engines as part of their studies

Auditors who use search engines to obtain information about companies

General public