Behavioral Investing (Coursera)

Behavioral Investing (Coursera)

Through this course, you will learn how individuals and firms make financial decisions, and how those decisions might deviate from those predicted by traditional financial or economic theory. We will explore the nature of these biases and their origins, using insights from psychology, neurosciences and experimental economics on how the human mind works.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

From these biases, you will be able to examine how the insights of behavioral finance complement the traditional finance paradigm. We also look at the micro and macro biases. Finally, we will explore how these insights describe more complicated topics such as fat tail events and financial crises.
Course 3 of 5 in the Financial Markets and Investment Strategy Specialization

Syllabus

WEEK 1
Behavioral Biases in Finance - Part 1
This module discusses the common behavioral biases experienced by individuals. All the biases are divided into 3 parts. After completing this module you will be able to explain different biases such as Overconfidence, Base rate neglect, Anchoring and adjustment, Cognitive Dissonance, Availability, Self-Attribution and Illusion of Control Bias.

WEEK 2
Behavioral Biases in Finance - Part 2
This module discusses the common behavioral biases experienced by individuals. All the biases are divided into 3 parts. This module deals with the second part. After completing this module, you will be able to explain different biases such as Conservatism, Ambiguity Aversion, Endowment, Self-control, Optimism, Mental accounting, Confirmation and Loss aversion.

WEEK 3
Behavioral Biases in Finance - Part 3
This module discusses the common behavioral biases experienced by individuals. All the biases are divided into 3 parts. This module deals with the third part. After completing this module, you will be able to explain different biases such as Hindsight, Recency, Regret Aversion, Framing, Status Quo and sample size neglect.

WEEK 4
Psychographic models in Finance
This module discusses the 3 psychographic models in behavioral finance. After finishing this module you will be able to explain the three psychographic models and differentiate between them.

Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Financial Accounting: Foundations (Coursera) Coursera
University of Illinois at Urbana-Champaign

Financial Accounting: Foundations (Coursera)

In this course, you will learn foundations of financial accounting information. You will start your journey with a general overview of what financial accounting information is and the main financial statements. You will then learn how to code financial transactions in financial accounting language. In the meantime, you will learn about the most important concept in contemporary financial accounting: accrual accounting. You will then critically analyze how firms recognize revenues. Finally, you will finish the course with an analysis of accounting for short-term assets where you will go into detail on how firms account for accounts receivables and inventories.

Nov 9th 2026
4 Weeks
Alternative Approaches to Valuation and Investment (Coursera) Coursera
University of Melbourne

Alternative Approaches to Valuation and Investment (Coursera)

In this course, participants will develop an understanding of the intuitive foundations of asset and investment valuation, and how alternative valuation techniques may be used in practice. This is part of a Specialization in corporate finance created in partnership between the University of Melbourne and Bank of New York Mellon (BNY Mellon).

Nov 16th 2026
4 Weeks
Value and Business Decision Making (Coursera) Coursera
Yunus Social Business Fund Bengaluru

Value and Business Decision Making (Coursera)

This course is part of a Specialization titled “Strategy and Finance for a Lifecycle of a Social Business”. It is an introduction to time value of money and will help the learner understand the basics of finance with the ultimate goal of valuing a company from a societal lens. The beauty of the modern decision-making framework is that it can be used to understand value creation at any level – the individual, the corporate or nonprofit entity level and from the point of view of society. The applications however become increasingly complex as your lens expands from the individual to the corporate/nonprofit to the global society.

Nov 11th 2026
5-12 Weeks
Finance for Everyone: Debt (Coursera) Coursera
McMaster University

Finance for Everyone: Debt (Coursera)

In Debt, we take on one of the most challenging financial questions that remains unresolved: How much to borrow? We start by demonstrating why using debt has always been and continues to be a great temptation, particularly when borrowing costs are historically low. We identify conditions for selecting the optimal amount of debt for a corporation looking to maximize its value. You’ll become fluent in related concepts like norms and benchmarks.

Nov 9th 2026
4 Weeks
Finance for Non-Finance Professionals (Coursera) Coursera
Rice University

Finance for Non-Finance Professionals (Coursera)

This short course surveys all the major topics covered in a full semester MBA level finance course, but with a more intuitive approach on a very high conceptual level. The goal here is give you a roadmap and framework for how financial professional make decisions. We will cover the basics of financial valuation, the time value of money, compounding returns, and discounting the future. You will understand discounted cash flow (DCF) valuation and how it compares to other methods. We also step inside the mind of a corporate financial manager and develop the basic tools of capital budgeting. We will survey the how, when, and where to spend money, make tradeoffs about investment, growth, dividends, and how to ensure sound fiscal discipline.

Nov 23rd 2026
5-12 Weeks
Macroeconomic Financial Accounts (Coursera) Coursera
Sapienza University of Rome

Macroeconomic Financial Accounts (Coursera)

This course is primarily aimed at undergraduates attending their final year or Master’s students in monetary and financial economics, international macroeconomics and data mining. Professionals in Government institutions, Central Banks, business and the financial industry, along with other professionals interested in finance and macroeconomics, may also benefit from this course.

Nov 16th 2026
5-12 Weeks
Finance for Managers (Coursera) Coursera
IESE Business School

Finance for Managers (Coursera)

When it comes to numbers, there is always more than meets the eye. In operational finance, you will learn how to read the “story” that the balance sheet and income statement tells about the company’s operations. The insights you gain from this “financial story” will then become a tool for short-term decision-making at the top management level relating to current assets, current liabilities and the management of working capital. Finally, by the end of the course you will understand the financial consequences of managerial decisions on operations, marketing, etc.

Nov 23rd 2026
4 Weeks
Kit básico (para evitar los errores más frecuentes) de finanzas (Coursera) Coursera
Universitat Autònoma de Barcelona

Kit básico (para evitar los errores más frecuentes) de finanzas (Coursera)

Cambia tu percepción de las finanzas personales y evita ser víctima del abuso financiero y de tus propios sesgos conductuales. En el ámbito de las finanzas personales más importante que conocer cómo se calcula la prima de una opción o cómo se negocia en el mercado Forex es, por ejemplo, saber confeccionar un presupuesto familiar y sobre todo tener la voluntad de utilizarlo.

Nov 23rd 2026
5-12 Weeks
Fundamentos de Finanzas Empresariales (Coursera) Coursera
Universidad de los Andes

Fundamentos de Finanzas Empresariales (Coursera)

No importa qué rol desempeñas en tu compañía, ni el nivel de responsabilidades que tienes, ni si eres empleado o emprendedor; el curso de Fundamentos de las Finanzas Empresariales te brinda las herramientas para que adquieras los conocimientos necesarios para entender las finanzas de tu empresa y seas capaz de tomar mejores decisiones.

Nov 16th 2026
5-12 Weeks
Removing Barriers to Change (Coursera) Coursera
University of Pennsylvania

Removing Barriers to Change (Coursera)

What does it mean to truly change something? How does one persuade others to change? How do we reduce roadblocks to change? In this course, you’ll learn about the barriers to change and how to become more effective in inspiring change within others and your organization.

Nov 23rd 2026
4 Weeks