Jayasri Lalitha

A senior banker with over 27 years of experience in the State Bank of India, she is at present member of faculty at the State Bank Institute of Innovation and Technology, an Apex institute of the SBI for imparting training on Banking Technology.
She is an alumna of the Indian Institute of Technology (IIT), Delhi, having obtained her Master’s degree in chemistry from the premier institution in 1986.

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Basics of Digital Marketing for All (edX)

Digital marketing (internet marketing) refers to advertising delivered through digital channels such as social media, email, websites, search engines and mobile applications. In short, it is referred to all forms of online marketing activities. Marketing has always been about connecting with the prospects at correct time and place. In [...]