Consumer Behavior

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Marketing Estratégico (Coursera)

May 13th 2024
Marketing Estratégico (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Marketing Estratégico (Coursera)
Nossas boas-vindas ao Curso Marketing Estratégico. Neste curso, você terá as principais noções sobre como conduzir o Marketing de uma organização de modo estratégico. A abordagem escolhida é aquela que enxerga as atividades mercadológicas como instrumentos fundamentais para a obtenção de vantagem competitiva e melhores relações com os [...]
Roadmap para a Estratégia Specialization
Strategic Marketing
Market Segmentation
Brand Positioning
Consumer Behavior
Coursera Plus
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May 13th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
44.00 EUR/month
Portuguese
Portuguese

Cultura e Consumo no Marketing Digital (Coursera)

May 13th 2024
Cultura e Consumo no Marketing Digital (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Business
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Cultura e Consumo no Marketing Digital (Coursera)
Nossas boas-vindas ao Curso Cultura e Consumo no Marketing Digital. Neste curso, você aprenderá que os fatores culturais exercem uma ampla influência no comportamento do consumidor. As formas de consumo são raízes culturais dos diversos povos espalhados pelo planeta. Entender e interpretar as diferenças culturais é fundamental [...]
Tópicos em Gestão Intercultural Specialization
Digital Marketing
Consumption
Consumer Behavior
International Marketing
Segmentation
Positioning
Coursera Plus
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May 13th 2024
Course Auditing
Coursera
FIA Business School
Business
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
42.00 EUR/month
Portuguese
Portuguese

Sustainable Business Enterprises (Coursera)

May 13th 2024
Sustainable Business Enterprises (Coursera)
Course Auditing
Coursera
University of Illinois at Urbana-Champaign
Categories
Management & Leadership
Business
Effort
Mixed
4 Weeks
5-10 Hours/Week
Languages
English
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Spanish
Sustainable Business Enterprises (Coursera)
This course will explore current challenges and opportunities facing firms in the area of environmental sustainability. It will begin with an introduction to sustainability, with a particular focus on how environmental sustainability is relevant to business. Topics such as unsustainable consumption/consumer behavior, market research sustainable product design, sustainable value chains [...]
Global Challenges in Business Specialization
Sustainable Business
Business
Sustainability
Enterprise
Sustainable Product Design
Sustainable Value Chains
Environmental Sustainability
Consumer Behavior
Market Research
Product Design
Consumption
Coursera Plus
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May 13th 2024
Course Auditing
Coursera
University of Illinois at Urbana-Champaign
Management & Leadership
Business
Mixed
4 Weeks
5-10 Hours/Week
41.00 EUR/month
English
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Spanish

Market Research and Consumer Behavior (Coursera)

May 13th 2024
Market Research and Consumer Behavior (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Management & Leadership
Marketing & Communication
Effort
Beginner
4 Weeks
1-4 Hours/Week
Languages
English
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Spanish
Market Research and Consumer Behavior (Coursera)
Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for an overall successful marketing strategy. It is separated into two sections: Market Research and Consumer Behavior. Gain the tools and techniques to translate a decision problem into a research question in the Market [...]
Marketing Strategy Specialization
Marketing Strategy
Marketing Analysis
Data Analysis
Marketing
Consumer Behavior
Market Research
Coursera Plus
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May 13th 2024
Course Auditing
Coursera
IE Business School
Management & Leadership
Marketing & Communication
Beginner
4 Weeks
1-4 Hours/Week
42.00 EUR/month
English
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Spanish

The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior (Coursera)

May 13th 2024
The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior (Coursera)
Course Auditing
Coursera
University of Rochester
Categories
Business
Effort
Intermediate
4 Weeks
1-4 Hours/Week
Languages
English
Russian
Portuguese
French
English
Spanish
The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior (Coursera)
This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key determinants of supply and demand. We will then learn how to use the supply-demand framework to explain and predict market outcomes and [...]
Markets
Supply
Consumer Behavior
Demand
Consumer Choice
Business
Coursera Plus
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May 13th 2024
Course Auditing
Coursera
University of Rochester
Business
Intermediate
4 Weeks
1-4 Hours/Week
42.00 EUR
English
Russian
Portuguese
French
English
Spanish

Comportamento e Marketing Digital (Coursera)

May 6th 2024
Comportamento e Marketing Digital (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Comportamento e Marketing Digital (Coursera)
Nossas boas-vindas ao Curso Comportamento e Marketing Digital. Neste curso, você aprenderá como uma organização pode analisar o comportamento do consumidor no ambiente digital. Ao final deste curso, você será capaz de analisar, compreender e planejar a jornada do seu cliente no ambiente digital.
Marketing e o Consumidor no Ambiente Digital Specialization
Digital Marketing
Consumer Behavior
Marketing
Coursera Plus
View more details
May 6th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
35.00 EUR/month
Portuguese
Portuguese

Marketing Science e Estratégia de Marketing (Coursera)

May 6th 2024
Marketing Science e Estratégia de Marketing (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Marketing Science e Estratégia de Marketing (Coursera)
Nossas boas-vindas ao Curso Marketing Science e Estratégia de Marketing. Neste curso, você terá uma visão geral de marketing estratégico e como o uso da ciência de marketing pode ajudar na tomada de decisão organizacional. Ao final deste curso, você será capaz de compreender o papel dos dados na [...]
Marketing e Data Science Specialization
Marketing Strategy
Marketing
Consumer Behavior
Coursera Plus
View more details
May 6th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
44.00 EUR/month
Portuguese
Portuguese

Marketing e o Consumidor no Ambiente Digital (Coursera)

May 6th 2024
Marketing e o Consumidor no Ambiente Digital (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Marketing e o Consumidor no Ambiente Digital (Coursera)
Nossas boas-vindas ao Curso Marketing e o Consumidor no Ambiente Digital. Neste curso, você aprenderá sobre o papel do marketing no contexto digital. Também serão abordados os principais aspectos que tratam do consumidor no ambiente digital. É importante compreender de que forma os indivíduos passam a organizar sua compra [...]
Marketing e Data Science Specialization
Marketing
Digital Marketing
Consumer
Key Performance Indicators
KPIs
Market Segmentation
Consumer Behavior
Coursera Plus
View more details
May 6th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
44.00 EUR/month
Portuguese
Portuguese

Hábitos do Consumidor (Coursera)

May 6th 2024
Hábitos do Consumidor (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Hábitos do Consumidor (Coursera)
Nossas boas-vindas ao Curso Hábitos do Consumidor. Este curso tem como objetivo apresentar uma visão geral sobre como os consumidores criam e utilizam hábitos para tomar decisões de compra. Estas ferramentas de análise permitem compreender estes processos e atuar na elaboração de ofertas de valor para os [...]
Consumer
Consumer Behavior
Marketing Strategy
Coursera Plus
View more details
May 6th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
44.00 EUR
Portuguese
Portuguese

Estratégia Digital e o Comportamento de Busca do Consumidor (Coursera)

May 6th 2024
Estratégia Digital e o Comportamento de Busca do Consumidor (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Estratégia Digital e o Comportamento de Busca do Consumidor (Coursera)
Nossas boas-vindas ao Curso Estratégia Digital e o Comportamento de Busca do Consumidor. Neste curso, você aprenderá sobre as ferramentas que ajudam a organização a compreender como desenvolver e acompanhar o processo de implantação de campanhas on-line. Ao final deste curso, você será capaz de compreender como as estratégias [...]
Marketing e o Consumidor no Ambiente Digital Specialization
Digital Strategy
Consumer Behavior
Digital Marketing
Marketing
Branding
Coursera Plus
View more details
May 6th 2024
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
34.00 EUR/month
Portuguese
Portuguese