Nathalie Lenoir

Nathalie Lenoir is a researcher and professor at ENAC. She has been teaching revenue management for more than 15 years. She holds a Master in transportation and a PhD in economics.

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Manage Your Prices: an Introduction to Pricing Strategy and Revenue Management (FutureLearn)

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 Manage Your Prices: an Introduction to Pricing Strategy and Revenue Management (FutureLearn)
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Learn to use pricing strategies to increase your firm’s revenue, and set the right price for the right person at the right time. How do airlines, hotels, resorts and other organisations manage their prices? Why are these prices apparently unrelated to costs and different for each consumer? And what [...]