IE Business School

IE is an international institution dedicated to educating business leaders through programs based on our core values of global focus, entrepreneurial spirit and a humanistic approach. Our 500-strong, international faculty teaches a student body composed of more than 90 nationalities in our Undergraduate (IE University), Master, and Doctorate degrees, and Executive Education programs. Our alumni, now numbering over 40,000, hold management positions in some 100 countries worldwide.
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Brand and Product Management (Coursera)

Apr 15th 2024
Brand and Product Management (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Marketing & Communication
Management & Leadership
Effort
Mixed
4 Weeks
1-4 Hours/Week
Languages
English
Chinese
Arabic
French
Portuguese
Italian
Vietnamese
Korean
German
Russian
English
Spanish
Mongolian
Brand and Product Management (Coursera)
Identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term value. By completing this course, you will be in position to create an activity plan to bring your brand strategy to life - both externally towards consumers and internally to employees. [...]
Marketing Mix Implementation Specialization
Brand Management
Product Management
Marketing
Brand Strategy
Brand
Brand Architecture
Brand Engagement
Coursera Plus
View more details
Apr 15th 2024
Course Auditing
Coursera
IE Business School
Marketing & Communication
Management & Leadership
Mixed
4 Weeks
1-4 Hours/Week
41.00 EUR/month
English
Chinese
Arabic
French
Portuguese
Italian
Vietnamese
Korean
German
Russian
English
Spanish
Mongolian

Pricing Strategy (Coursera)

Apr 15th 2024
Pricing Strategy (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Management & Leadership
Marketing & Communication
Effort
Mixed
4 Weeks
1-4 Hours/Week
Languages
English
Vietnamese
Turkish
Spanish
Russian
Portuguese
Korean
Italian
German
French
English
Chinese
Arabic
Pricing Strategy (Coursera)
Pricing is one of the most important but least understood marketing decisions. Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze how firms attempt to capture value, as well as profits, in the revenues they earn. After [...]
Marketing Mix Implementation Specialization
Pricing Strategy
Pricing
Business Marketing
Pricing Strategies
Price Discrimination
Psychology
Profitability
Pricing Psychology
Marketing
Coursera Plus
View more details
Apr 15th 2024
Course Auditing
Coursera
IE Business School
Management & Leadership
Marketing & Communication
Mixed
4 Weeks
1-4 Hours/Week
41.00 EUR/month
English
Vietnamese
Turkish
Spanish
Russian
Portuguese
Korean
Italian
German
French
English
Chinese
Arabic

Understanding economic policymaking (Coursera)

Apr 15th 2024
Understanding economic policymaking (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Social Sciences
Economics & Finance
Effort
Mixed
5-12 Weeks
1-4 Hours/Week
Languages
English
Vietnamese
Turkish
Spanish
Russian
Portuguese
Korean
Italian
German
French
English
Chinese
Arabic
Understanding economic policymaking (Coursera)
This course will employ a non-technical approach to analyze how governments use policy to influence a country's economy. Upon completing the course you should be able to discuss national debts and deficits, examine fiscal and monetary policy and their appropriateness to the situation of an economy, and anticipate the [...]
Globalization Economic Growth and Stability Specialization
Policy Making
Fiscal Policy
Monetary Policy
Deficits
Macroeconomics
Economics
Coursera Plus
View more details
Apr 15th 2024
Course Auditing
Coursera
IE Business School
Social Sciences
Economics & Finance
Mixed
5-12 Weeks
1-4 Hours/Week
41.00 EUR/month
English
Vietnamese
Turkish
Spanish
Russian
Portuguese
Korean
Italian
German
French
English
Chinese
Arabic

Intelligence Tools for the Digital Age (Coursera)

Apr 8th 2024
Intelligence Tools for the Digital Age (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Business
Management & Leadership
Effort
Beginner
4 Weeks
1-4 Hours/Week
Languages
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish
Intelligence Tools for the Digital Age (Coursera)
Digital technologies are changing business, government and society worldwide. Clearly, they’re opening up new risks and opportunities for every sector of the world economy. Such “futurology” may offer you the big picture, but what does a digital world mean for you, personally? Will you be ready for [...]
Intelligence Tools
Digital Age
Digital Technology
Intelligence Analysis
Coursera Plus
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Apr 8th 2024
Course Auditing
Coursera
IE Business School
Business
Management & Leadership
Beginner
4 Weeks
1-4 Hours/Week
42.00 EUR
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish

Critical Perspectives on Management (Coursera)

Apr 8th 2024
Critical Perspectives on Management (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Management & Leadership
Business
Effort
Beginner
5-12 Weeks
1-4 Hours/Week
Languages
English
French
Portuguese
Afrikaans
Russian
English
Spanish
Critical Perspectives on Management (Coursera)
This course is designed for students of all backgrounds who have an interest in how firms are governed, the forces that have helped define modern management practice, and the outcomes of that practice not only for the firm itself, but also for the societies in which they operate. For [...]
Management
Innovation
Narrative
Shareholder
Coursera Plus
View more details
Apr 8th 2024
Course Auditing
Coursera
IE Business School
Management & Leadership
Business
Beginner
5-12 Weeks
1-4 Hours/Week
41.00 EUR
English
French
Portuguese
Afrikaans
Russian
English
Spanish

From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories (Coursera)

Apr 1st 2024
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Art, Architecture & Design
Effort
Beginner
4 Weeks
1-4 Hours/Week
Languages
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories (Coursera)
There are many different ways to approach clients to assess their needs and develop creative campaigns which fulfill your creative desires. Many agencies have established methodology, terminology and processes, and oftentimes, have spent decades or even years developing these processes. However, whether you are a freelancer, designer, illustrator, photographer [...]
Branding: The Creative Journey Specialization
Brand
Campaigns
Brand Storytelling
Brand Analysis
Image
Advertising
Marketing
Coursera Plus
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Apr 1st 2024
Course Auditing
Coursera
IE Business School
Art, Architecture & Design
Beginner
4 Weeks
1-4 Hours/Week
33.00 EUR/month
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish

Making Architecture (Coursera)

Apr 1st 2024
Making Architecture (Coursera)
Course Auditing
Coursera
IE School of Architecture & Design
IE Business School
Categories
Art, Architecture & Design
Effort
Beginner
4 Weeks
1-4 Hours/Week
Languages
English
Spanish
Russian
Portuguese
French
English
Making Architecture (Coursera)
Making architecture offers a unique insight into the mind and work of an Architect, starting with the basics of the profession and culminating with the production of a scaled site model. The course should act as ideal preparation for those interested in undertaking an undergraduate degree in Architecture, [...]
Architecture
Creative Skills
Creative
Design Process
Design Analysis
Art
View more details
Apr 1st 2024
Course Auditing
Coursera
IE School of Architecture & Design
IE Business School
Art, Architecture & Design
Beginner
4 Weeks
1-4 Hours/Week
41.00 EUR
English
Spanish
Russian
Portuguese
French
English

The Marketing Plan (Coursera)

Apr 1st 2024
The Marketing Plan (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Marketing & Communication
Business
Effort
Mixed
4 Weeks
5-10 Hours/Week
Languages
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish
The Marketing Plan (Coursera)
Create your own Marketing Plan for your own product or service idea. In this course you will learn how to produce arguably the most important marketing tool for any business. Rather than simply learning the stages of The Marketing Plan, you will be asked each week [...]
Marketing Strategy Specialization
Marketing Analysis
Marketing
Marketing Plan
Business
Marketing Strategy
Business Planning
Planning
Coursera Plus
View more details
Apr 1st 2024
Course Auditing
Coursera
IE Business School
Marketing & Communication
Business
Mixed
4 Weeks
5-10 Hours/Week
41.00 EUR/month
English
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
English
Spanish

Analizando las Políticas Económicas (Coursera)

Apr 1st 2024
Analizando las Políticas Económicas (Coursera)
Course Auditing
Coursera
IE Business School
Categories
Economics & Finance
Social Sciences
Effort
Mixed
5-12 Weeks
1-4 Hours/Week
Languages
Spanish
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Turkish
English
Spanish
Analizando las Políticas Económicas (Coursera)
Este curso utiliza un enfoque no técnico para analizar la forma en la que los gobiernos utilizan políticas económicas para influenciar la economía de sus países. Al finalizar el curso el participante hablará con propiedad sobre temas tan importantes como la deuda y el déficit de los países, podrá [...]
Globalización Crecimiento Económico y Estabilidad Specialization
Economic Policy
Economy
Macroeconomics
Fiscal Policy
Deficits
Debt
Monetary Policy
View more details
Apr 1st 2024
Course Auditing
Coursera
IE Business School
Economics & Finance
Social Sciences
Mixed
5-12 Weeks
1-4 Hours/Week
36.00 EUR/month
Spanish
Arabic
French
Portuguese
Italian
Vietnamese
German
Russian
Turkish
English
Spanish