Robert Sutton




Bob Sutton is a Professor of Management Science and Engineering in the Stanford Engineering School, where he is co-founder of the Center for Work, Technology, and Organization, the Stanford Technology Ventures Program, and the Stanford Design Institute or “” He has written numerous academic and applied articles and is author or co-author of six business books including The No Asshole Rule and Good Boss, Bad Boss, both New York Times bestsellers.

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Feb 1st 2016

The success of every venture depends on scaling: on sustaining and enhancing its effectiveness as it adds more employees, customers, and locations. The problem, however, is that scaling comes with inherent risk. Even the best founders and teams face setbacks, make mistakes, and must muddle through stretches of confusion and uncertainty.

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