Learn how to develop, manage and protect a company’s online reputation through social media including Facebook and Twitter. In this course, you’ll take on the role of a communications manager for a fictional organisation, making key decisions that will affect its online reputation.
Learn how to lead your firm to make better business decisions using analytic methods and create competitive advantages from data. Virtually all managerial and leadership positions in the digital economy increasingly rely on data-driven decision making. Recent studies have shown companies who adopt “Data-Driven Decision Management” achieve significant productivity [...]
Learn about online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market your business. The Internet has emerged as a platform to facilitate global commerce and communication. Its exponential growth has transformed the value chain of virtually every industry, and millions of [...]
How do you reduce a company or individual's taxes while complying with tax laws? Designed for accounting students, this course focuses on understanding the legal, conceptual, and integrative aspects of U.S. federal income taxation. Build your accounting foundation with this course on U.S. federal income taxation. You’ll learn about [...]
How do managers use internal accounting data to make decisions? In this course, you’ll discover how to prepare an analyze accounting information to make complex business decisions. Success in any organization requires measurement systems to support decision making. This course focuses on preparing and analyzing accounting information for internal [...]