Learn how to design, launch, monetize and compete in a networked platform market. Firms such as Apple, Alibaba, Facebook, SalesForce, Uber and Yelp operate as platform ecosystems that match buyers and sellers, gain value and market share from network effects, and harness their users to innovate. This course teaches [...]
Learn to deepen your dramaturgical practice in the experimental world of installation and performance art, as well as continue to develop professionally transferable writing skills and communication expertise. This course will broaden your understanding of how to engage in creating innovative art work with a performative [...]
Learn how to develop, manage and protect a company’s online reputation through social media including Facebook and Twitter. In this course, you’ll take on the role of a communications manager for a fictional organisation, making key decisions that will affect its online reputation.
Explore what it means to communicate in multiple languages in a variety of contexts, and discover your inner translator. Translation is one of the most fundamental of human activities, allowing us to interact with one another within and across cultures. Drawing on the research and expertise of specialists at [...]
Aprende a desarrollar los conceptos que forman la cultura del vendedor y que lo hace clave en la comercialización de producto o servicios. La venta se presenta en todas las actividades humanas por lo que hay que conocerla para lograr su máximo desempeño y llevar a las organizaciones al [...]