What will I learn?
- What a funnel is and how it’s used to measure marketing efforts
- What SEO is and how to grow it
- What content marketing is
- What permission marketing is
- How to use different types of paid marketing, like Facebook Ads and AdWords
- How the product you marketing effects your marketing approach
Who is it for?
- You are building a digital business
- You have an idea of what customers you would like to attract, but not sure how to reach them
- You understand traditional marketing, but are not sure how to start with digital tools
- Inbound Marketing: SEO
- Inbound Marketing: Content
- Permission Marketing
- Paid Advertising
- How your product is marketing