Google My Business: Complete Listing Optimisation Training (FutureLearn)

Google My Business: Complete Listing Optimisation Training (FutureLearn)
Course Auditing
Categories
Effort
Certification
Languages
This course is designed for anyone interested in learning about Google My Business listings and how to optimise them.
Misc
Google My Business: Complete Listing Optimisation Training (FutureLearn)
Grow your business by learning how to use your Google My Business listing to generate more hot leads, inquiries, and sales. Optimise your Google My Business listing and your company’s local SEO ranking. This three-week introductory course will empower you with the knowledge, skills, and confidence to set up and optimise a Google My Business listing which improves your local SEO and generates the interest, inquiries, and sales your business needs to succeed.

This course does not have open access anymore.


Grow your business with a strong Google My Business listing

64% of consumers use Google My Business to find contact details of shops and businesses online.

Understanding how to optimise your Google My Business (GMB) listing is key to ensuring maximum visibility of your business, driving customer engagement, and succeeding in generating sales or enquiries online.

Under the guidance of search engine optimisation training expert, Joshua George, you’ll explore the best ways to optimise your GMB listing and boost your business visibility online.

You’ll be introduced to citations and get advice on why they’re so valuable to your online business presence and how to create them.


Discover the biggest GMB SEO ranking factors

As you learn how to build high-quality local citations which help local users find your business, you’ll also build your SEO skills and knowledge.

You’ll explore they key factors which make all the difference when it comes to boosting the local SEO of your GMB listing.


Boost the visibility of your Google My Business listing

This course will teach you why reviews and local ads are key tools for improving your GMB visibility and you’ll learn how to generate new reviews as well as set up and run local ads that get results.

By the end of the course, you’ll know how to effectively optimise a Google My Business listing that generates more local enquiries, phone calls, and clicks to your business.


What topics will you cover?

- How To Set Up A Google My Business Listing

- How To Optimise A Google My Business Listing

- The Biggest Ranking Factors

- How To Boost The Visibility Of Your Google My Business Listing

- How To Generate Reviews For Your Listing

- How To Set Up & Run Profitable Local Ads


What will you achieve?

By the end of the course, you‘ll be able to...

- Demonstrate how to optimise a GMB listing

- Explore how to build high quality citations

- Improve your understanding of how Google ranks GMB listings

- Explore the importance reviews play when it comes to GMB listings


Who is the course for?

This course is designed for anyone interested in learning about Google My Business listings and how to optimise them.

It will be particularly useful for those starting up a local business, as well as anyone who currently has a local business and is interested in generating more leads and enquiries.



Course Auditing
36.00 EUR/month
This course is designed for anyone interested in learning about Google My Business listings and how to optimise them.