Business Model Testing (edX)

Business Model Testing (edX)
Course Auditing
Categories
Effort
Certification
Languages
Secondary school; basic notions about business and/or practical business experience
Misc

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Business Model Testing (edX)
Learn how to stress test your business model to help you anticipate change and harness your business model’s success. The world is changing rapidly and full of uncertainties. The future success of a business model depends on how well it is adapted to changing circumstances. Do you want to become aware of the relevant developments in technology, markets and society? And understand how this affects your business?

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This business and management course will teach you how to stress test your business model. You will learn how to identify the relevant trends and uncertainties and how they impact your business model. You will analyse the strong and weak parts of your business model and look for opportunities to make your business model more robust and future proof.

You will learn through real-world examples from well-known companies and interact with fellow entrepreneurs. By the end of this course, you will be able to stress test your own business model to analyse its future success.

This course is part of the Business Model Innovation Professional Certificate.


What you'll learn

- How to identify which trends and uncertainties will affect your business model

- Evaluate how robust your business model is given trends and uncertainties

- Formulate concrete actions to make your business model more robust


Syllabus


Week 1 & 2: My Business model in a dynamic context

Recap: structured description of a business model

Sources and drivers of change: politics, economy, society, technology, legal, ecology (PESTLE)

Trends vs uncertainties.


Week 3 & 4: Selecting trends and uncertainties affecting my business model

What are my key stress factors and outcomes (=scenario axis development)

Mapping stress factors on business model (facts and issues)


Week 5 & 6: Stress-testing my business model

Confronting BM with the stress factors

Create a heat map (=stresstesting)


Week 7 & 8: Improving my business model

Analyse the weak and strong points (will my BM be sustainable in the future)

What can I do to keep my BM sustainable? (=formulating concrete actions)



MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Course Auditing
132.00 EUR
Secondary school; basic notions about business and/or practical business experience

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.