Sport Sponsorship

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A prática da gestão de clubes e federações esportivas (Coursera)

O aluno irá aprender conceitos da gestão de clubes e federações esportivas, conceitos de marketing voltados ao esporte e conceitos de patrocínio esportivo. Iremos abordar a relação das federações esportivas com a imprensa e serão dados conceitos de finanças voltados a instituições esportivas.

Sports Marketing (Coursera)

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. [...]

Sports Sponsorship. Let them Play (Coursera)

Are you interested in sports sponsorship? Would you like to understand which actors participate in sports sponsorship? Would you like to know the latest and innovative proposals that are arising in the sports sponsorship world? Are you interested in learning and connecting with sports enthusiasts/students from all around the [...]

Patrocinio Deportivo (Coursera)

¿Te interesa el patrocinio deportivo? ¿Quieres entender qué actores participan en el patrocinio deportivo? ¿Quieres saber qué tendencias y propuestas innovadoras están surgiendo en el mundo del patrocinio deportivo? ¿Te interesa aprender y conectar con sport lovers/estudiantes de todo el mundo?

Sport Analytics: Data Driven Decision Making (edX)

In sports, gut instincts are great but data analytics are necessary. Learn how to use data, facts, and metrics to identify problems, make informed decisions and propose innovative solutions to guide strategic business decisions in the sport industry.

Sales in Sport Business (edX)

As a successful sales executive, you can help fans become part of the experience, both in the stadium and out. Learn key sales and revenue generation strategies from professionals within the sports industry, which is valued at more than $500 billion this year.

Value Co-Creation in Sport Management – A New Logic in a Changing Society (edX)

Do you want to become a successful sport management expert? Learn the importance of value co-creation and gather new insights that will make you more competitive in the field of sport management. Are you a passionate sports lover interested in exploring a new innovative logic in sport management? Enroll [...]