E.g., 2016-10-01
E.g., 2016-10-01
E.g., 2016-10-01
Oct 3rd 2016

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

Average: 8.7 (12 votes)
Oct 3rd 2016

Markets begins with one of the most common and important elements of the financial system – interest rates. You will learn why interest rates have always been a key barometer in determining the value of everything. You will explore the changing influence of interest rates; the impact of interest rates on consumption, investment and economic growth; and the bizarre realities of negative interest rates.

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Oct 3rd 2016

Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that strategy: SWOT, Competitor, Environmental, Five Forces, and Capabilities Analyses, as well as Strategy Maps. We'll apply these tools in case studies of industry leaders Google, Redhook, Piaggio and Apple.

Average: 8.1 (11 votes)
Oct 3rd 2016

Quels sont les liens entre les prix fonciers, les prix immobiliers et les prix pour l'usage des immeubles? Est-ce que les prix immobiliers permettent de comprendre les prix fonciers? Ou l'inverse? Quels sont les calculs faits par les opérateurs sur ces marchés? On a le sentiment que ces marchés sont liés les uns aux autres. Avec ce cours, vous comprendrez mieux comment. En passant, vous aurez acquis une meilleure compréhension des mécanismes économiques qui peut être utile dans d'autres domaines.

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Oct 3rd 2016

In this course, you will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. Our very diversified team of experts will start by teaching you how the price of stocks and bonds are computed and why they move while you will become increasingly aware of the notion of risk and why it matters when measuring an investment's performance. The focus will then move to less popular markets such as gold, emerging markets, real estate, hedge funds and private markets.

Average: 5.7 (3 votes)
Oct 3rd 2016

In this six-modules course you will learn how firms behave in situations in which strategic decisions are interdependent, i.e. where my actions affect my competitors' profits and vice versa. Using the basic tools of game theory, we will analyze how firms choose strategies to attain competitive advantage.

Average: 5.8 (4 votes)
Oct 3rd 2016

All goods and services are subject to scarcity at some level. Scarcity means that society must develop some allocation mechanism – rules to determine who gets what. Over recorded history, these allocation rules were usually command based – the king or the emperor would decide. In contemporary times, most countries have turned to market based allocation systems. In markets, prices act as rationing devices, encouraging or discouraging production and encouraging or discouraging consumption in such a way as to find an equilibrium allocation of resources.

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Sep 28th 2016

This course discusses how macroeconomic variables affect individuals’ personal, professional, and public activities and lays the foundation for the analysis of the mechanisms that drive macroeconomic variables. It start in its first module by introducing the key macroeconomic variables and explaining how they are defined and measured in order to enable the students to interpret macroeconomic data properly.

Average: 3.6 (10 votes)
Sep 26th 2016

In this course, you will learn all of the major principles of microeconomics normally taught in a quarter or semester course to college undergraduates or MBA students. Perhaps more importantly, you will also learn how to apply these principles to a wide variety of real world situations in both your personal and professional lives. In this way, the Power of Microeconomics will help you prosper in an increasingly competitive environment.

Average: 7 (2 votes)
Sep 26th 2016

In this class, we will derive equilibrium outcomes across a variety of market structures. We will begin by understanding equilibrium under a market structure called Perfect Competition, a benchmark construction. Economists have tools to measure the efficiency of market outcomes. We next consider the polar extreme of a competitive market: a monopoly market. We will determine the monopoly equilibrium price and quantity and efficiency properties. Much economic activity takes place in markets with just a handful of very large producers. To understand equilibrium in these oligopoly markets requires more careful attention to strategic interdependence. To capture this interdependence, we consider collusive arrangements among a small number of rivals as well as the use of simple game theoretic techniques to model equilibrium. Market Failure describes situations where markets fail to find the efficient outcome. Information asymmetries are one fertile form of market failure. Another form of market failure occurs when externalities are present. We will examine one key externality, pollution, and construct a policy prescription to mitigate the negative efficiency impacts of this externality.

Average: 10 (1 vote)
Sep 26th 2016

Perfect markets achieve efficiency: maximizing total surplus generated. But real markets are imperfect. In this course we will explore a set of market imperfections to understand why they fail and to explore possible remedies including as antitrust policy, regulation, government intervention.

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Sep 26th 2016

Neste curso, você conhecerá os princípios fundamentais da macroeconomia geralmente ensinados em cursos trimestrais ou semestrais para alunos de graduação ou MBA. E, talvez mais importante ainda, você também aprenderá a aplicar esses princípios a uma grande variedade de situações, tanto de sua vida particular quanto profissional. Assim, o Poder da Macroeconomia vai ajudá-lo a ser bem-sucedido em um ambiente globalizado e cada vez mais competitivo.

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Sep 26th 2016

Think about the oldest and most familiar principles of American law, property and proportional liability, in a new and surprising way, and learn to apply economic reasoning to an especially important and interesting aspect of life.

Average: 10 (1 vote)
Sep 26th 2016

Why do the prices of some companies’ stocks seem to move up and down together while others move separately? What does portfolio “diversification” really mean and how important is it? What should the price of a stock be? How can we discover and exploit the relationships between equity prices automatically?

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Sep 19th 2016

Finance for Everyone: Decisions will introduce you to the workings of the free markets and the foundations of finance. You will learn how free markets and their “creative destruction” provide the architecture for the global economy and how those same markets move money in ways that create and destroy wealth. Your financial toolkit will include timeless concepts like compounding, discounting, annuities, effective interest rates, and more.

Average: 6.5 (2 votes)
Sep 19th 2016

A course for those who are interested in the challenge posed by massive and persistent world poverty. This is a course for those who are interested in the challenge posed by massive and persistent world poverty, and are hopeful that economists might have something useful to say about this challenge.

Average: 2 (3 votes)
Sep 19th 2016

We make economics decisions every day: what to buy, whether to work or play, what to study. We respond to markets all the time: prices influence our decisions, markets signal where to put effort, they direct firms to produce certain goods over others. Economics is all around us. This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.

Average: 1 (2 votes)
Sep 19th 2016

The course analyzes challenges faced by transition and emerging-market economies, i.e., those middle- and low-income countries, which have conducted market-oriented economic reforms and become integrated into the global economy since 1990s.

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Sep 19th 2016

Aprende las bases de Marketing llegando al fondo de toma de decisiones del cliente. Después de completar con éxito este curso, puedes aplicar estas habilidades en un reto empresarial de la vida real como parte de la Programa Especializadode Fundamentos de Negocios de Wharton.

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Sep 14th 2016

The oil and gas industry has an enormous impact on all aspects of daily life. Individuals, corporations, and national governments make financial and policy decisions based on the cost, use, and availability of these two natural resources. This two-week course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the course.

Average: 4.5 (12 votes)

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