Engagement Strategy

Being a successful professional requires creative, innovative, and entrepreneurial thinking, and to continually have a problem-solving mindset. As a systems thinker, you are expected to engage complex problems from multiple perspectives and different angles, viewing them holistically. This course exposes the student to a variety of tools used to [...]

In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. You'll see real-world best practice examples and learn what metrics they use to gauge success. You will also [...]