Yonsei University

Yonsei University was established in 1885 and is the oldest private university in Korea.
Yonsei’s main campus is situated minutes away from the economic, political, and cultural centers of Seoul’s metropolitan downtown. Yonsei has 3,500 eminent faculty members who are conducting cutting-edge research across all academic disciplines. There are 18 graduate schools, 22 colleges and 133 subsidiary institutions hosting a selective pool of students from around the world.
Yonsei is proud of its history and reputation as a leading institution of higher education and research in Asia.
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International Marketing Entry and Execution (Coursera)

This will be part 2 of a two-series foundation courses for the Specialization: International Marketing & Cross Industry Growth. This course will dive in more deeply into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion, International Place and International Price. The last set [...]

Intro to International Marketing (Coursera)

This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then explain how companies can grow by going abroad or sourcing ideas/expanding into other countries or industries. This is summarized as CCCI: Cross-Country and Cross-Industry Innovation, [...]

AR (Augmented Reality) & Video Streaming Services Emerging Technologies (Coursera)

Welcome to the course “Augmented Reality & Video Service Emerging Technologies.” The level of AR (Augmented Reality) and advanced video & multimedia technology included in a product is what determines the level of value and luxury. The objective of this course is to teach all important technologies that are [...]

Sustainable Development in the 21st Century with Ban Ki-moon (Coursera)

The course is designed for people that want to learn about the latest development agenda the international community agreed to achieve by 2030. Structured around the five pillars of Agenda 2030 – people, prosperity, planet, peace and justice, and partnership, students will learn that these pillars are interconnected and [...]

Disaster Risk Management and Korean Policies (Coursera)

In the past, developing countries such as Korea lacked guidelines for exploring effective policies for disaster-resilient growth, resulting in unnecessary sacrifices in terms of time, resources, and human capital. Through the lessons learned by Korea, currently developing countries facing socio-economic development can build disaster resilience without [...]

Applying Investment Decision Rules for Startups (Coursera)

In the previous course, you learned financial statement analysis and how to make estimate of future financial status. In this course, you are going to learn capital budgeting. That is, how to make an investment decision. You would like to select the best project among various projects you can [...]

Understanding Korean Politics (Coursera)

This course will select six most outstanding issues in contemporary Korean politics and will engage in an in-depth, interactive inquiry of those issue. They include Korean politics in history, institutional setting of Korean politics, and dynamics of political culture in Korea, profiles of political leadership, myth and reality of [...]

International Entertainment and Sports Marketing (Coursera)

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded [...]

International Hospitality & Healthcare Services Marketing (Coursera)

As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and entrepreneurial opportunities for new entrants. To flourish on these opportunities, one must first understand each industry's unique characteristics. This course is designed to help those who are [...]